{"id":641,"date":"2014-09-26T08:44:53","date_gmt":"2014-09-26T08:44:53","guid":{"rendered":"http:\/\/www.canvasprintersonline.com.au\/blog\/?p=641"},"modified":"2015-01-22T08:47:18","modified_gmt":"2015-01-22T08:47:18","slug":"canvas-prints-online-for-in-store-displays","status":"publish","type":"post","link":"https:\/\/www.canvasprintersonline.com.au\/blog\/canvas-prints-online-for-in-store-displays\/","title":{"rendered":"Four Reasons to Use Canvas Prints Online for Your In-Store Displays"},"content":{"rendered":"

Running a small business is often a life filled with Big Envy. You know what it is: You walk into your local Big Store and you see all the advertising, the displays, the big photos, and you wish you could have something similar in your tiny little shop. But you think it must be too expensive for your modest marketing budget, so you just sigh and walk on.<\/p>\n

Yes, if you tried to replicate what\u2019s in the big stores you’d probably end up in an uncomfortable budget situation, but if you leverage the power of creating canvas prints online you can actually get a similar impact in your small business space \u2013 for very little money, too.<\/p>\n

A Matter of Scale<\/h2>\n

\"Four<\/p>\n

First, consider this: If you could<\/em> afford the displays and photos used in those cavernous warehouse stores, it wouldn’t work. It would be wasted money. Because those displays are too large and too overwhelming for a modest shop on a busy street. Scale matters; if your customers feel hit over the head with your marketing the moment they walk in the door, they\u2019re going to back out and likely never return. So no matter your budget, scale back from those large scale tactics.<\/p>\n

Product Photos and Canvas Prints Online<\/h2>\n

On the other hand, there are three very good reasons why you can \u2013 and should \u2013 replicate the basic concept of those displays in your store, using canvas prints online and some good-quality photos of your products:<\/p>\n

\"Four<\/p>\n

    \n
  1. Cost<\/strong>. Getting these photos processed online is very inexpensive \u2013 well within even the most modest of marketing budgets. Depending on how often you need to change them out, they could well be on the low end of your line items.<\/li>\n
  2. Impact<\/strong>. Large-scale photos on your walls or hung from the ceiling will wow people as they walk in, and can be used to guide folks to the products they\u2019re looking for.<\/li>\n
  3. Reusability<\/strong>. You can rotate the images and re-use them over and over again \u2013 ideal for seasonal items that are added and removed from shelves regularly.<\/li>\n
  4. Simplicity<\/strong>. Taking great product shots requires a \u2018whitebox\u2019 which can be just a few pieces of white art board taped together, a good light, and a high-quality camera or smart phone.<\/li>\n<\/ol>\n

    A little imagination, and you\u2019ll have high-impact photos throughout the space that drive sales and excite your customers \u2013 all without breaking the bank or ruining your space by trying to be just like the big stores. And when you\u2019ve got your product photos ready, click here and we\u2019ll turn them into compelling marketing for your store<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Running a small business is often a life filled with Big Envy. You know what it is: You walk into your local Big Store and you see all the advertising, the displays, the big photos, and you wish you could have something similar in your tiny little shop. But you think it must be too expensive for your modest marketing budget, so you just sigh and walk on.<\/p>\n","protected":false},"author":1,"featured_media":1325,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[45],"tags":[],"yoast_head":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n